The primary subjects being discussed in our blog will be: Marketing, Internet Marketing, Social Media Campaigns, Studio Announcements, and the occasional one off post to spice it up some. Comments are encouraged, so speak up.
A couple days ago I wrote about WHY it’s worthwhile to add video to your marketing mix, you’re probably wondering the best way to go about getting a video produced and promoted. Here are seven simple steps:
1) Consider what you have to offer and how you can best deliver it
A growing number of B2C and B2B companies are looking for ways to incorporate video into their marketing strategies, and with good reason. As of May 2011, more than 48 hours (two days worth) of video are uploaded to YouTube every minute (see Figure 1). And viewers are consuming all that video in droves. In the same month, the site’s hundreds of millions of unique visitors worldwide catapulted YouTube past the 3 billion views-a-day.
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